Best of Best 2023 / Photography / Sports

TOKYO GIANTS 2023 SEASON VISUAL

  • Prize
    Best of Best in Sports / Photography
    Winner in Print campaigns / Advertising
  • Company
    Sony Music Solutions
  • Lead
    Masaki Oshiro
  • Team
    Sony Music Solutions
  • Client
    TOKYO GIANTS
  • Credits
    AD:Masaki Oshiro
  • Video

The Tokyo Giants are Japan's oldest baseball team. The year 2023 will mark the 89th anniversary of the founding of the team, and "89" means baseball in Japanese. 89" means baseball in Japanese. To make the 2023 season the "Year of Baseball," we set the season concept as "89 is my life. The series of visual posters expresses the drama of baseball.In addition, Giants Women's Baseball was launched. For the first time in the history of the baseball team, a joint male-female visual was created. The team's spirit of diversity was expressed.