Honorable Mention 2023 / Branding / Brand design

Asian Nomad Brand Design

  • Prize
    Honorable Mention in Brand design / Branding
  • Company
    Grapdes®
  • Lead
    Hemanth Purushothaman
  • Team
    Karthik Narayan, Tanya Vashisth, Khushi Mehta, and others
  • Client
    Kitchen Science Food
  • Video

Asian Nomad is a cloud kitchen in Gurugram, India that celebrates love for Asian fusion cuisine and delivers experiential dining at home. We created a mascot - the nomad - a metaphor for people to experience a journey through the food and our hand-drawn illustrations; exciting the adventurer in every patron with iconic notables from Asia. All of this has been ideated whilst upholding their promise of truly sustainable packaging as a cloud kitchen brand! Our colourful and symbolic branding showcases how food from Asian Nomad is synonymous with celebrating food, prosperity, and hope worldwide!